Von Dier Video Productions
  • Von Dier Video Productions
  • Reel
  • The Local Motive
  • The Story Project
  • Photography
  • Contact
    • Why Use Video?
  • Rates and Payments
  • Von Dier Video Productions
  • Reel
  • The Local Motive
  • The Story Project
  • Photography
  • Contact
    • Why Use Video?
  • Rates and Payments
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WHY ADD VIDEO TO YOUR MARKETING PLAN?

Here are ten great reasons to add video to your website, social media, newsletter or other online marketing:


1.   Use Video to Stand Out From the Competition  

2.    Use Video to Demonstrate a Product or Activity

3.    Use Video to Share Your Expertise & Give Your Business a Personal Face.   

4.    Use Video to Drive Traffic to Your Website. 
Google loves video. A website containing a video is 53 times  more prone to appearing on the first page of   Google’s search results!
 
5.    Use Video to go viral! 
If you upload a compelling video on your website that conveys a strong message, viewers will be more likely to share that video. As word spreads, your website will be automatically marketed.

6.    Use Video to Promote a Sale or Special Event.

7.    Use Video to help you SELL!   
Studies have shown that online retailers with shopping carts that offer product videos convert at a rate anywhere from 10% to 80% higher than those same sites offering static content like images & text.

8.    Use Video to Engage Customers With Your Brand.

9.    Use Video to increase visit length.

Visitors are more likely to watch a quick 2 minute video demonstration of your services or product than they are to read a long wall of text.  If a visitor is watching a video that lasts for two minutes, they’ll be staying on your website for 2 minutes. The longer their eyeballs stay on there, the more the search engines feel your site is giving value and will rank it higher.

10.  Use Video to increased Click-through-Rate

When you are circulating electronic newsletters, embedding a video within them increases the click through rate by 96 percent.





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